Helsingborgs Dagblad chooses Escenic to drive their online digital media strategy
Helsingborg, February 13, 2008: Helsingborgs Dagblad, one of Sweden’s leading regional newspaper groups with a daily circulation of 82,000 copies, has chosen Escenic’s Content Engine as their platform for digital media
“Helsingborgs Dagblad is committed to making the changes necessary to succeed in today’s ”New Media” driven publishing arena. We believe Escenic’s Content Engine will provide us with a platform for innovation enabling us to excel in the online digital media world” said Christer Klingborg, CIO of Helsingborgs Dagblad.
Jörgen Rosengren, Managing Director of Escenic Sweden said, “We are delighted that Helsingborgs Dagblad has chosen our product to satisfy their customers’ online digital media needs and we look forward to a successful long term co-operation.”
About Helsingborgs Dagblad (www.hd.se):
Helsingborgs Dagblad AB is a daily newspaper with three editions: Helsingborgs Dagblad, Nordvästra Skånes Tidningar and Landskrona Posten. With a daily circulation of 82,000 copies and about 190,000 readers, it is the fifth biggest newspaper in Sweden.The online edition, hd.se, has approximately 160,000 unique visitors every week. HD also delivers the free paper xtra! Helsingborg distributed Monday to Friday in Helsingborg.
About Escenic (www.escenic.com):
Escenic is strategic content management software for digital media publishing. Escenic technologies drive over 500 of the most dynamic and exciting news media websites in the world. Escenic has been closely tied to the media industry since 1997. Today we are proud to be considered industry leaders in our sector. With Escenic, competitive commercial enterprises gain access to the same robust technologies that professional publishers have preferred for years.
For more information:
Øyvind Ørbæk, CEO, Escenic, +47 90 09 85 92, oyvind.orbak@escenic.com
Jörgen Rosengren, MD Escenic Sweden, +46 70 420 57 05, jorgen.rosengren@escenic.com
Christer Klingborg, IT-chef, Helsingborgs Dagblad AB, +46 42 489 92 16, chk@hd.se
